Design for a better world. Meaningful, sustainable, human-centered

In Design for a Better World, Don Norman explores the ethics of modern design, the problems of artificiality, education, overproduction, and artificial intelligence. Today’s world is a mess, says Don Norman. But we can change that by influencing human behavior. In his book, he describes three main aspects of design for a better world: significance, sustainability, and humanity.

Design for a Better World opens our eyes to what we’re doing wrong, and also provides clear, reasoned instructions on how to make the world a better place. Don Norman’s experience as a scientist and a business leader helps show how to implement change while maintaining a successful economy. So let this book be the beginning of change for the better.