Masters of Scale: Surprising Truths from the World's Most Successful Entrepreneurs

The key to scaling a business is not talent or strategy, but an entrepreneurial mindset that can (and should) be developed. This is what Reed Hoffman, one of Silicon Valley's most successful entrepreneurs, founder of LinkedIn, and host of the podcast "Masters of Scaling," on which this book is based, is convinced.

It contains interviews with leaders of iconic companies, including Apple, Nike, Netflix, Spotify, Starbucks, Google, Instagram, and Microsoft, as well as with those entrepreneurs who are just starting out but have already made a name for themselves with bold startups - 23andMe, TaskRabbit, Black List, and Walker&Co. Adding his own experience as a founder and investor, Reed Hoffman creates a unique guide that will inspire you to rethink your own business. Through captivating storytelling and deep analysis, the book "Masters of Scaling" debunks the most common myths about business and shares surprising truths that, if followed, can create a unique product that will make the world a better place.