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Winning the Right Game: How to Disrupt, Defend, and Deliver in a Changing World

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SKU: 9786178053994
€9
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Features
Author Ron Adner
Translator Nazar Starovoit
Publisher Лабораторія
Publication date 2022
Print length 256
ISBN 978-617-8053-99-4
Language Ukrainian
Cover Paperback
Dimensions 145х215 mm

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How to succeed in an era of ecosystem-based disruption: strategies and tools for offense, defense, timing, and leadership in a changing competitive landscape.

The basis of competition is changing. Are you prepared? Rivalry is shifting from well-defined industries to broader ecosystems: automobiles to mobility platforms, banking to fintech, and television broadcasting to video streaming. Your competitors are coming from new directions and pursuing different goals from those of your familiar rivals. In this world, succeeding with the old rules can mean losing the new game. Winning the Right Game introduces the concepts, tools, and frameworks necessary to confront the threat of ecosystem disruption and develop strategies to let your organization play ecosystem offense.

To succeed in this world, you need to change your perspective on competition, growth, and leadership. In this book, strategy expert Ron Adner offers a new way of thinking, illustrating breakthrough ideas with compelling cases. How did a strategy of ecosystem defense save Wayfair and Spotify from being crushed by giants Amazon and Apple? How did Oprah Winfrey redraw industry boundaries to transition from television host to multimedia mogul? How did a shift to an alignment mindset enable Microsoft's cloud-based revival? Each was rooted in a new approach to competitors, partners, and timing that you can apply to your own organization. For today's leaders, the difference between success and failure is no longer simply winning but rather being sure that you are winning the right game.

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