Misbehaving: The Making of Behavioral Economics

According to classical economic theory, people act rationally. And we ourselves tend to think that we make decisions with maximum benefit for ourselves. However, our choices are often guided by emotions, and Richard Thaler will convince you of this based on numerous studies and real-life examples. What mistakes do we as consumers make every day? Under what circumstances are we more prone to risk and how to save money effectively? He talks about smart investments, the efficient market hypothesis, framing, our biases and self-control not only clearly and interestingly, but even with humor.