Built to Last: Successful Habits of Visionary Companies. Jim Collins, Jerry I. Porras

What sets truly great companies apart from the rest? Based on years of research, the legendary Jim Collins and Professor Jerry Porras provide numerous examples of companies that are truly visionary. Their success stories should motivate modern managers to build businesses with conscience.
The combination of the founders' passion with their desire to do business for centuries resulted in fundamental principles and tools that are especially relevant today. In each chapter, the authors reveal the mechanisms by which outstanding managers of different eras overcame obstacles and implemented ambitious plans. There is no universal secret ingredient, but by studying the invaluable experience of market leaders, you can find your own unique path to success.